Despite its strong market position and long-standing reliability, EAC’s online presence was struggling. An outdated website design, poor user experience, lack of mobile responsiveness, and low user engagement hindered its ability to effectively connect with a modern audience and showcase its evolving brand identity. EAC needed a digital transformation that would not only refresh its appearance but also enhance its functionality and accessibility for today’s dynamic market.

EAC partnered with Salt & Pixel to embark on a comprehensive digital revitalization. Our team delivered a full website redesign, meticulously crafting an audience-oriented website that prioritizes intuitive navigation and engaging content. Through extensive user research and usability testing, we ensured the new platform resonated deeply with EAC’s diverse stakeholders, from long-standing partners to new consumers.

Key aspects of our collaboration included:

• Custom Feature Development: Implementing bespoke functionalities to streamline information access and enhance user interaction.
• Robust Content Management System (CMS): Empowering EAC with the tools to easily manage and update their extensive product catalog and company information, ensuring their digital presence remains current and dynamic.
• SEO Optimization: Strategically enhancing the website’s visibility to ensure EAC reaches a wider audience, solidifying its position as a market leader.
• Ongoing Maintenance: Providing continuous support to ensure the website remains performant, secure, and aligned with evolving digital trends.

The Impact: A Modern Legacy Unveiled

The results of this collaboration have been transformative. EAC’s new digital platform has led to:

• Significantly increased website traffic, drawing in more visitors eager to explore their diverse offerings.
• Remarkably improved user engagement, with visitors spending more time on the site and interacting more deeply with its content.
• Enhanced brand perception, repositioning EAC as a forward-thinking leader that seamlessly blends its rich history with modern innovation.

This revamped online presence now powerfully communicates EAC’s unwavering reliability, expansive product range, and commitment to growth, both in Europe and Asia.

Join the Future of Partnership with EAC

Explore the new digital home of Europe & Asia Commercial Company and discover how a legacy of trust meets the innovation of tomorrow.

• Contact us for partnership opportunities and become a part of EAC’s continued success story.