What Big Brands Run in December (2024–2025 Trends) December is the busiest month for brands around the world. From global companies to regional market leaders, everyone uses this month to connect emotionally with their audience, increase sales, and close the year with strong brand visibility.If you...

2026 Social Media Forecast: From "Broadcasting" to "Belonging" If 2025 was the year of AI experimentation, 2026 will be the year of strategic integration. The era of the "viral lottery"—where brands post randomly hoping for a hit—is officially over.At Salt & Pixel, we see the landscape...

Why Neuromarketing Matters More Than Ever in 2025 For years, marketers focused on creativity alone.But with attention spans shrinking and platforms evolving, success now depends on understanding how the human brain responds to content.Research shows: Up to 95% of decisions occur subconsciously — long before logic...

Understanding User Behavior on Social Media: Facebook, LinkedIn, Instagram, and TikTok Facebook, LinkedIn, Instagram, and TikTok Facebook User Behavior Users spend time on community groups, brand pages, and entertainment content.They often engage with longer posts, videos, and links.Strong focus on family, social connections, and brand updates.Peak engagement: evenings and...

Why Brand Positioning is the foundation of Brand Growth Learn how effective brand positioning helps your business stand out, build trust, and grow in a competitive market. Understand key elements and apply them to your brand.What Is Brand Positioning?Brand positioning is the space your brand occupies...